Travel & Tourism

Canada is a major travel destination for visitors from all over the world making the travel, tourism and hospitality sectors significant contributors to the Canadian economy. Marketing research can provide many insights to help stakeholders in the industry develop and improve tourism and travel products.

TNS Canadian Facts has been involved in tourism and travel research since the mid-1960s. Whether you represent a government agency, a credit card company, a tour operator or a restaurant chain, we can design a research plan that will help focus your tourism and hospitality marketing decisions. In recent years, we have conducted major studies examining travel patterns and behaviours, attitudes towards specific attractions, satisfaction with tour packages and accommodations and traveller profiles. Other research has explored the question of how transportation services meet the needs of travellers.

For more information on research in the travel and tourism sector, please contact Michael Ennamorato.

See the presentations given at the 2007 TTRA conference.

View more information about our credentials and the services we provide in the tourism sector.